Midas Awards is the only international competition to recognize excellence in financial marketing & advertising on a global scale. Midas Awards honors the World's Best Financial Marketing & Advertising™.
The competition extends over regional, national and continental boundaries to provide a true worldview of advertising and corporate communications in the international financial community.
Honoring advertising in banking, brokerage, insurance, mutual fund, credit card, real estate, accounting and consulting, Midas Awards® focuses on four distinct areas:
Consumer and Business-to-Business Communications
Craft and Technique, and
Best Use of Medium
Founded in 2001, the Midas Awards panel of judges includes client and agency leaders from the creative and marketing disciplines, as well as internationally recognized experts in financial policy and communications. These judges offer their perspectives not only on how well a message is delivered, but how it is received. Gold and Silver Midas ingots are presented to the highest-scoring entries in each category. In the event that a category does not have an entry that qualifies for an award, no award will be presented in that category. The King Midas Award is selected by the competition's Board of Judges and Advisors as the "Best of Show".